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GetResponse Digital Marketing Certification
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Landing Page and Conversion Optimization
Module 1: Introduction to Landing Pages
Introduction to Landing Pages
4:18 Sezgin Hergul
The Anatomy of a Landing Page
7:40 Sezgin Hergul
Revision
Module 2: Landing Page Content & Design
Landing Page Design: Best Practices
7:31 Sezgin Hergul
Landing Page Design for Mobile
12:26 Sezgin Hergul
Landing Page Copywriting Crash Course
7:08 Karolina Kurcwald
Writing a Good Empathy Statement
8:29 Andrew Davis
Revision
Module 3: Analytics and basic traffic sources
Landing Page Analytics: the Basics
2:24 Sezgin Hergul
A Quick Guide to Generating Landing Page Traffic
4:23 Sezgin Hergul
Revision
Module 4: Optimization
How to A/B Test Your Landing Pages
10:16 Sezgin Hergul
15 Landing Page Optimization Tips
6:15 Sezgin Hergul
Revision
Module 5: Advanced Topics
Google Analytics for Landing Pages
6:36 Sezgin Hergul
Integrating Landing Pages with Other Marketing Tools
10:04 Sezgin Hergul
Revision
Final exam
Final exam
Revision
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