Is content marketing only about creating content? What makes a pro content marketer? And how do you build a campaign that’s enduring, engaging, and supports the consumer across their entire journey? In this dynamic course, you’ll learn how to:
And much more!
8 Teachers
25 Lessons
6 Quizzes
0 Mins training
1 Industry-recognized certificate
Abby Hehemann is Product Marketing Manager for GetResponse. She focuses on the inbound marketing communication of the GetResponse tools, always finding new ways for GetResponse to help online marketers achieve their goals.
Andrew Davis is a bestselling author and keynote speaker. Andrew teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.
Jamie Turner is an internationally recognized author, speaker, and TV news contributor who has helped The Coca-Cola Company, AT&T, CNN, and other global brands tackle complex business problems.
Karolina Kurcwald is Chief Wordsmith for GetResponse. Words are her bread and butter, and she uses her knowledge to build a consistent, strong voice for the GetResponse brand.
Krista Wiltbank is Head of Social Media & Blog for GetResponse. A blogger, writer, and Instagram addict, she loves all things social media and digital marketing.
Marcin Struzik is Video Manager for GetResponse. He loves all forms of motion pictures, that’s why at GetResponse he’s responsible for promotional film production.
Michael Brenner is CEO of Marketing Insider Group, co-author of the best-selling book “The Content Formula”, and one of the leading voices in marketing today.
Meet Michal Leszczynski, Head of Content Marketing and Partnerships at GetResponse. With 10+ years of experience, Michal is a seasoned expert in all things online marketing. He’s a prolific writer, skilled webinar host, and engaging public speaker. Outside of business hours, Michal shares his wealth of knowledge as an Email Marketing lecturer at Kozminski University in Warsaw.
You will learn to take a more strategic approach to content marketing and get your team on board.
You will understand the power of your audience and the value of smart partnerships.
